TRADITIONAL VALUES IN THE STRUCTURE OF MATERIAL TRANSFORMATION ACTIVITIES

Svidersky Alexander Alexandrovich

The author analyzes the problems of the genesis of traditional values in the context of global threats to modern civilization. It is emphasized that traditional values are a condition for combating consumerism and the transformative egoism of modern culture, which generates the destruction of biospheric nature and its replacement by socio-technogenic reality. The issues of preservation and reproduction of traditional values are touched upon.

Keywords:Axiology, material-transformative activity, traditional values, ecologization of culture