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AN INNOVATIVE CORPORATE PLATFORM FOR LARGE RETAIL NETWORKS

Novikova Alina Sergeevna  (Post-graduate student, Moscow City University (MCU), Moscow, Russia )

Romashkova Oxana Nikolaevna  (Doctor of Engineering, Professor, Russian Presidential Academy of National Economy and Public Administration (RANEPA), Moscow, Russia )

This article addresses the strategies for improving internal processes in large retail networks through the implementation of innovative corporate platforms. The authors emphasize the platform's functionality, including the integration of brainstorming options as a means of stimulating creative thinking. The article provides examples of successful platform implementations in the industry, discusses the benefits available to companies, and explores future development prospects in this area. This material serves as a foundation for enterprises aiming to optimize internal processes and enhance the creative potential of their teams.

Keywords:Brainstorming method, internal audit, business, process organization, information process management

 

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Citation link:
Novikova A. S., Romashkova O. N. AN INNOVATIVE CORPORATE PLATFORM FOR LARGE RETAIL NETWORKS // Современная наука: актуальные проблемы теории и практики. Серия: Естественные и Технические Науки. -2023. -№12/2. -С. 87-90 DOI 10.37882/2223-2966.2023.12-2.21
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