Журнал «Современная Наука»

Russian (CIS)English (United Kingdom)
MOSCOW +7(495)-142-86-81

Ideology and axiology managerial discourse on the internet as a manifestation of ideological communication management

Danyushina Yulia V.  (PhD)

The paper analyses ideological and axiological characteristics of the managerial discourse on the Internet (in the English language) – in terms of critical discourse analysis; as a result, the concept of communicative ideological management is introduced in the Russian philology dealing with business and political discourses.

Keywords:managerial discourse, Internet, ideology, axiology, communicative ideological management.

 

Read the full article …



Citation link:
Danyushina Y. V. Ideology and axiology managerial discourse on the internet as a manifestation of ideological communication management // Современная наука: актуальные проблемы теории и практики. Серия: ГУМАНИТАРНЫЕ НАУКИ. -2011. -№01. -С. 37-40
LEGAL INFORMATION:
Reproduction of materials is permitted only for non-commercial purposes with reference to the original publication. Protected by the laws of the Russian Federation. Any violations of the law are prosecuted.
© ООО "Научные технологии"