Linguistic means for modeling the activity of British prime minister Boris Johnson in the English and Russian language mass media

Kurbanov Ibragim, Golubnikov Nikita

One of the most relevant issues in Linguistics and Media Discourse is the ways and means of forming the image of political figures. This article discusses all kinds of linguistic methods that further affect the consciousness of people. The research is based on internet-articles of Russian and foreign mass media. We will give it a try to describe the most popular linguistic tools at great length.

Keywords:discourse, media discourse, political image, mass media, metaphor